After many attempts to guess how the Volkswagen Group would restructure its management positions at the top of the pyramid, the German consortium finally announced how the “chair dance” in the direction of the different brands ends. But with a certainty: Herbert Diess, who came from BMW, will continue as CEO of the group, although he will no longer run Volkswagen, the main brand of the German conglomerate.
After this decision, which does not seem to be a promotion for Diess, the statement reveals that Ralf Brandstätter, until now Volkswagen's chief operating officer (COO), ascends to the position of CEO of the brand. This “rise” leaves Oliver Blume at Porsche, depriving him of the promotion that was anticipated by the German media, but that has not been verified.
Also after all, it does not rise in the structure of Volkswagen AG is Bernhard Maier, the CEO of Skoda who, according to Manager Magazine and Auto Motor und Sport, should become the CEO of Porsche.
Brandstätter, the new head of the Volkswagen Group's main brand, joined Seat before becoming COO of the German brand. At the Spanish manufacturer he performed several functions, from those related to chassis and engines, from 1998, going through the purchasing department in 2005 and a member of the management since 2008. Ralf Brandstätter moved to Volkswagen in 2015.